Five years ago I was you. I barely knew what Twitter was - it seemed like just another useless time-sucking social media site, with the emphasis on "social."
No one was more surprised than I to find that I was the proud co-author of the first book about using Twitter for career advancement and job search to be written by three experienced career coaches who know what works in careering and job search - and how Twitter makes it all work better.
Why a book on Twitter for careers? Simple. Twitter is one of the most useful (and most misunderstood) career-building, opportunity-attracting tools - and most people still think is for "birds, nerds, and kids." And in this economy, career-minded professionals and job seekers (even very senior executive job seekers) need all the help they can get - a support system, a vibrant network, job leads, research tools, and more - and they can get it from Twitter.