To outsiders, what you do looks like magic.
When you're that good you know you can dance on the wire. You're used to that. But if your magic worked on this career thing, you wouldn't be face-to-face with one of the few places where your magic doesn't work—and you're not used to that. Any number of your peers feel the same way. But how many of them reach for a solution strong enough to match their magic?
You'll find services listed below. But first—lose every notion you've have about personal branding!
This is extreme, status-quo kicking, career-making executive branding. It feels like magic, and it's your secret weapon. This is not for the faint of heart. You didn't get where you are the easy way, so you'll understand the value in the journey—the ROI in doing it right.
As I guide you into the adventure that is Deb Dib's executive-brand-land hang onto your hat—lose every notion you've ever had about personal branding and become the magician of your career. Here's what you need to know up-front:
- this is not fast or easy; it IS fun; it does work
- your Brand-to-Land Plan is designed specifically for YOU
- much of what we'll do is customized in the moment
- we're not confined by a quick cookie cutter process
- you'll need to accept ambiguity; this is a creative endeavor
- deliverables and milestones can change
- this is not something your admin can do for you
Still here? Read on for the sevices most executives choose:
1. Dip a toe in the water: Start with a 360Reach survey and an analysis session
Discover the power of branding in just a few weeks, through a 360Reach survey and analysis. The survey will make a big difference in your day-to-day understanding (and leveraging) of who you are, the value, you bring, what happens when you do what you do, and why the people who need to know you should care. It's a great intro to the power of branding.
2. Ease in: Add a branded bio, Linkedin Profile, and coaching after your 360 Reach survey analysis sessions
3. Dive in: Invest in your customized Brand-to-Land-Plan
Jump into the deep end of the pool where the big kids play! Invest 4, 6, or 12 months of your time, resources, and effort in a Brand-to-Land Plan designed to achieve YOUR goals.
Whether you want to land a promotion, a new position, or a consulting gig; start a new business or rev one up; increase your leadership presence or compensation; or just become happier and more effective where you are, the Brand-to-Land-Plan is for you.
What do you get?
With any of these choices you get me, Deb Dib. My clients tell me I'm a magician; in reality I am, among other things:
- one of the industry's few Master-level Executive Brand Strategists
- author of the definitive book on executive branding
- the first recipient of the Dick Bolles Parachute Award for innovation
- your cheerleader, detective, wordsmith, and tough love coach
With the Brand-to-Land-Plan you get:
You get the magic that keeps you confidently, exuberantly dancing on the wire!
You get the Deb Dib breakthrough experience I've developed over decades of positioning executives like you. I know intuitively what you need and you will:
- immediately see the value of each step
- identify the power drivers of your professionally irresistible executive brand
- Replace tired documents with game-changing career communication tools
You'll get cystalline clarity (maybe for the first time) that propels you to be YOU, with all the fun and power real authenticity brings. You'll:
- cut through the noise with laser precision
- own your accomplishments at a DNA level
- articulate your vision in 15 seconds
- answer the toughest questions, on a dime
- be the true magician of your career
You'll get some or all of these Brand-to-Land-Plan components:
- a 360 Reach Survey and Strengths Fider Assessment
- executive coaching for brand discovery, expression, and growth
- cool video brand-training modules
- a suite of branded comunications scripts and pitches
- durable deliverables like branded bios, LinkedIn profiles, leadership briefs, and more
- my unique, fun, co-creation coaching process for developing content
- my dedication to you
When we're finished you'll answer "So what? Make me care! Do it fast!" in 15 seconds and you will have DNA-level knowledge of every branded document we create.
That's practical magic!
If we're right for each other you'll know—or trust me—that:
- the practical magic of smartly planned branding trumps a resume any day!
- relying recruiters/online postings is the choice of the unenlightened
- recruiters/job boards deliver shockingly low percentage of executive positions landed
- purposeful branding is your best chance for the career trajectory/security you want
- branded ROI reputation attracts right-fit promotions, jobs, or gigs!
Are you gutsy enough to become the magician of your career?
Not yet? That's OK; change can take time, even for magicians.
Yes? Contact me, Deb Dib to set up an introductory consultation.; you're my kind of magician! Get ready to partner on some kick-ass career alchemy!
PS: If you still just want a resume, let me know and I'll be happy to give you referrals to some great resume professionals.